What can you do with PLR?
Let me count the ways….
PLR means Private label rights and that means that you can rewrite it and own it and put your own name on it.
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You do have to keep in mind that you’re not the only person who has rights to that content. If you want exclusive, you’ve got to pay an exclusive price to a ghostwriter (or write it yourself).
But PLR is a highly useful addendum to your exclusive stuff.
Here are just some of the ways you can make use of PLR content without breaking the bank (or working yourself half to death):
1) Building Niches Sites by Using PLR Content
Using PLR by adding it to a niche site in the form of a blog post or article is probably the easiest way to turn your PLR into money.. Search engines like lots of content, and so adding a few extra PLR articles can help your site rank better for the keywords you are targeting.
A Tip:
Avoid using PLR articles just as they are. As I mentioned, others will have the same content, so make sure your site doesn’t look like everyone else’s.
Then again, don’t get too worried. 90% of people who buy PLR let it rot on their hard drives. So yes, there’s competition and yes, you need to rewrite it, but there’s no reason to be paranoid.
There’s ONE thing you should NOT do with PLR: Do NOT post it in article directories. First of all, it’s against many directories’ terms of service and it can get you banned. And then… you don’t want to be accused of plagiarism, now, do you?
2) Turn it into ebooks
That’s right. You can combine those articles, with each other and with your own material, and turn it into ebooks.
How cool is that! Half the writing, twice the content. And of course, you do need to rewrite it.
3) Turn it into bonuses
Got a resell rights ebook and it looks like everyone else’s? Why not offer a bonus with it. That will help you sweeten the deal, and increase sales. Everything said above applies of course.
4) Turn it into audio programs
Once again, after working your magic and personalizing your PLR stuff, you can also turn it into audio programs, and, well, videos, webinars, and more.
There’s really no limit.
5) Shorten your own learning curve
Here’s something very sneaky I’ve been doing with PLR:
I’ve read it myself to learn about stuff.
That’s right. It’s perfectly fine to use PLR for the information that’s in it, whether or not you plan to turn around and sell it later.
Here’s something to watch out for, whether you’re planning to sell it or to enhance your own information base:
Be sure to get high quality content!
And how can you be sure?
Here are three tips:
1) Check out the reputation of the seller
There are a number of sellers that have a great reputation. Many of them are marketers as well as PLR sellers. Their content is generally outstanding because they do have a good name they would lose if they sold low-quality stuff.
On the other hand, if you get thousands of articles for a few bucks, you should probably walk the other way. Chances are that either that PLR is uhm, inferior, or that it has been sold so many times that it’s essentially worthless. Probably both.
2) Buy a couple of things and read them before investing in more
That’s a very smart move. Just buy a few things and see how you like them. If you’re impressed, chances are that you like the rest as well.
3) Take advantage of free samples or sales
Many of the reputable PLR sellers (those that are also marketers) often give away some samples, or run great sales that are promoted by other PLR sellers.
You can usually count on those sellers to provide high quality.
And in my previous post, I mentioned Tiffany Dow’s sale:
The sale is good for another few hours, so you can buy a couple of things, read them, and then stock up.
Tiff is also one of the most respected Writers out there – she’s known as Ghostwriter to the Stars, although she stopped writing for others quite a while ago.
She also has a degree in journalism, so if I need quality content to know how something works, whether for my info or to help out my readers and customers, Tiff is one of my favorite sources.
And bingo! You’ve got some great PLR you know you can use for your own purposes or to make money, preferably both.
Have fun!
Elisabeth
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